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Case Study Avis car hire

40% faster car booking, with 18% more conversions

Avis Jersey, the local franchise of the renowned Avis car rental company, required a complete website overhaul. The previous platform was outdated, insecure, and inflexible. Blue Llama was engaged to create a modern, user- friendly site with a seamless booking experience.

40%faster booking process
18%conversion rate increase
Project Brief
Client Avis
Industry Car rental
Year 2025
Services Web Design, Web Development, 
UX Design
Project Link avisjersey.co.uk
Tech Stack Wordpress WooCommerce
"The new site is faster and far easier for customers to book with, and we've seen that come through in our conversion rates. Managing pricing and vehicles is now genuinely simple."
Andrew Deffins
Managing Director, Avis Jersey
Avis Mockup 1

The Challenge

The existing website was difficult to update, navigate, and lacked mobile optimisation. The outdated booking system and complex admin tasks hindered operations. Avis Jersey needed an improved platform to handle new business requirements, including flexible pricing, additional rental options, and a streamlined process.

The Solution

Blue Llama delivered a WordPress-based site with WooCommerce integration, featuring:

Enhanced Booking: A streamlined, mobile-friendly booking process.
Automated Payments: Secure upfront transactions via Opayo.
Admin Control: Easy management of vehicles, pricing, and promotions
Optimised Communication: Improved email confirmations.
Detailed Reporting: Insights into bookings and financials.

Avis Mobile mockup 1

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