Before
After
Woodside Flowers
Project Info
Woodside Flowers is a Jersey based florist selling bouquets, fruit baskets and hampers. Their original ecommerce website was in serious need of an overhaul. Who did they call?
CLIENT
Woodside Flowers
INDUSTRY
Florist
YEAR
2021
The Challenge
Sarah and Mike wanted to modernise their web presence with a design that reflected the rustic feel of their farm shop and appealed to a wide demographic. The ordering process needed to be as simple as possible for customers no matter what device they are using, while also making it easy for the team to quickly fulfil orders with a streamlined admin dashboard.
The Solution
With the help of a local photographer, Andy Le Gresley we captured the feel of the farm shot with a green and pink colour pallette and a contrasting script and serif font.
The checkout process includes upsells to increase order value, as well as new subscription products to lock in recurring income. The WooCommerce dashboard enables easy management of products and orders as well as easy customisation for lucrative times of the year such as Mother’s Day and Christmas.