You are probably aware that ranking highly in Google is in some part related to the number and quality of external web pages linking to your website. One link from an authoritative website, like Wikipedia, the BBC or a popular website within your industry, holds greater benefit than many links from less credible sources. It isn’t just that people click on these links and get referred to your website, but the passing of what Google calls link juice between the pages. This transferable kudos plays a very important part in the Google ranking algorithm and ultimately boosts your rankings on Google’s result pages.
Small Business
SEO for small business websites
You can have the best website, selling the best products or services, but without getting hits you aren’t going to make a penny! What you need is quality visitors; that is people with a real motivation to buy your product. You then need to find what phrases these people are likely to search for on Google when intending to buy your product, then match it with the exact page on your site most likely to convert their visit into a sale. Armed with this information you can go about massaging Google (or other search engines) into making the identified pages appear higher up the [organic] search engine result pages (SERPs) for your identified phrases (keywords). Thus increasing visitor numbers and most importantly boosting sales.
Web hosting providers in Jersey Channel Islands
I get a fair few inquiries asking whether Blue Llama provides web hosting here in Jersey. The answer is “no”. Our hosting is based either in the UK or US. The reason for this is:
1. The quality of the hosting is better with higher specification servers and network infrastructure.